Designer of Interest- Deola!
Hi stylish readers, how are you all doing? … no wry comments today about my weekend or Monday mornings, sorry. But I’m sure you are relieved! no? … don’t answer that!
My designer of interest today is a Nigerian called Deola Sagoe. A haute couture designer from Ondo state, Nigeria, she graduated from the University of Lagos and the University of Miami with a Masters in Finance and Management. She began designing in 1989 in Lagos,Nigeria armed only with her knowledge learnt from years of helping her mother in her tailoring shop and 25 successful years after, she celebrated her quarter of a decade by re-branding her fashion house changing it from Deola Sagoe to just Deola, making it more personal to her clients. Her aim:
“To enable our customers to reveal through our design, their unique, albeit inexplicable, `Je ne sais quoi ‘ …Which is always a joy to behold”
Deola Sagoe
This mother of three has carved her niche in the fashion industry in Nigeria as well as Africa and the world with her unique and creative ability to use the all popular Ankara fabrics as well as hand-woven African materials to create contemporary outfits and looks for the modern woman. She has been honoured with countless awards and was invited to the New York Fashion Week as an honored guest.She is also a Nigerian representative for the United Nations campaign, “Catwalk the World: Fashion for Food.” Her achievements in Africa and outside its shores are too many to count and believe me when I say they are well deserved!
As a fashion lover that sees life in colors,I love her designs because they are colorful, a delight to the fashion senses; sometimes playful and ethnic and other times serious and urban. She has that creative ability to bring out the many facets of a woman in a silhouette- fun and playful, soft and feminine, flirty and sassy, powerful, strong and edgy! her designs are rift with wonderful textures and fabrics in Lace, Organza , silk, Aso Oke, Ankara and more Lace!… and in the details- epaulets, hi-low cuts, flounce, cut outs and eyelets, frog closures and fringes…oh does she love the fringes!!! sometimes you can see the inspiration drawn from the fashion ages of the 1920s to the 1960s and other times from the simple but stylish Western Nigerian woman of the 1960s! I absolutely give her double thumbs up for her creative contributions to fashion in all these years.
I don’t own any of her pieces yet, but when I do, I’ll style it here first !!!
This is all my personal opinion; take a look at some of her designs and give me yours OK?
So hot? or hmm…I definitely think hot! your verdict?
:))
Molekor.
Source: http://www.deolasagoe.net